Vilhelmiina Vulli is the Head of Media at illuminem. She devises comprehensive communication strategies, managing content creation, and nurturing the vibrant community of illuminem Voices, which stands as the world's largest and premier expert network in sustainability. Originally from Finland, she has over a decade of experience in marketing, media and analytics. Vilhelmiina blends her expertise to communicate with purpose and drive positive change. Her approach underscores her commitment to fostering a sustainable future through strategic communication and community engagement.