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The 5 most common questions from carbon buyers

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By illuminem briefings

· 2 min read

illuminem summarizes for you the essential news of the day. Read the full piece on GreenBiz or enjoy below:

🗞️ Driving the news: Over the past five months, large corporations' carbon buyers have shared their strategies and challenges in the voluntary carbon market
• Key concerns include:
- the impact of their investments
- the choice between carbon removals and avoidance
- securing senior-level buy-in
- simplifying early-stage project purchases
- effective communication about carbon credits

🔭 The context: Members of the Trellis Network and sustainability leaders from companies with over $1 billion in revenue discussed these topics in-depth 
• The conversations highlight the complexities and evolving nature of corporate climate strategies

🌍 Why it matters for the planet: Effective carbon credit strategies are crucial for addressing the climate crisis
• Companies must navigate trust issues, measure real impact, and balance immediate emission reductions with long-term removals to support global sustainability efforts.

⏭️ What's next: Companies will continue refining their carbon credit strategies, seeking trustworthy metrics and expert guidance
• Streamlined platforms like Patch and Cloverly may become more prominent, aiding in early-stage project investments

💬 One quote: "Research published by the Science-Based Targets initiative (SBTi) last fall found that the most influential factor in a carbon buyers’ decision to increase their carbon credit purchases is trust that those credits deliver tangible results."

📈 One stat: A survey by the We Mean Business Coalition revealed that internal opposition to purchasing carbon credits contributed to nearly half of corporate decisions to exit the voluntary carbon market.

Click for more news covering the latest on carbon


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