Will anyone buy this cheap EV truck with hand-crank windows and no radio?


· 2 min read
illuminem summarises for you the essential news of the day, reviewed by our editorial team. Read the full piece on The Wall Street Journal or enjoy below:
🗞️ Driving the news: Slate Auto, a Michigan-based EV startup backed by Jeff Bezos, is launching a minimalist, two-seat electric pickup truck with hand-crank windows, no radio, and a starting price in the mid-$20,000s
• The model aims to prove that affordable electric vehicles can be profitable despite its intentionally spartan features
🔭 The context: Affordable EVs have largely vanished from the U.S. market as prices for battery-electric cars and trucks have surged
• Slate Auto’s truck sacrifices modern amenities to hit a low price point, targeting cost-conscious buyers and fleet operators seeking simple, electric utility vehicles
• The company also offers $500 vinyl wraps for exterior customization instead of standard paint, reflecting a focus on modular, low-cost design
🌍 Why it matters for the planet: By providing a low-cost, all-electric alternative to traditional gas-powered pickups, Slate Auto could expand EV adoption among drivers who otherwise could not afford electrification
• Even modest EV adoption reduces tailpipe emissions, contributing to lower greenhouse gas outputs in the transportation sector, which accounts for a significant portion of U.S. carbon emissions
⏭️ What’s next: Slate Auto plans to begin production later in 2026, with market reception still uncertain
• Success could encourage other automakers to explore ultra-affordable EVs, potentially accelerating the transition away from fossil-fuel vehicles in cost-sensitive segments
💬 One quote: “Americans are fed up with high car prices, and we want to prove that EVs don’t have to cost a fortune to be loved.” – Ryan Felton, WSJ report
📈 One stat: Slate Auto’s EV truck starts in the mid-$20,000 range, roughly half the cost of many contemporary electric pickup trucks, making it one of the most affordable EV trucks in the U.S. market
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