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Starbucks new boss under fire for 1,000-mile commute

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By illuminem briefings

· 2 min read


illuminem summarizes for you the essential news of the day. Read the full piece on the BBC News or enjoy below:

🗞️ Driving the news: Starbucks' new CEO, Brian Niccol, faces criticism for commuting nearly 1,000 miles from Newport Beach, California, to Seattle on a corporate jet
•  The arrangement raises concerns about the company's environmental commitments and whether he will adhere to Starbucks' three-day office work policy

🔭 The context: Starbucks, as part of its work culture, has promoted hybrid work but expects office presence
•  Niccol's contract allows him to commute using the company's aircraft, sparking debates over executive privileges and the example set for other employees

🌍 Why it matters for the planet: Niccol's use of a private jet contrasts sharply with Starbucks' public environmental stance, highlighting the carbon footprint of corporate travel and the potential hypocrisy in executive actions

⏭️ What's next: The controversy may push Starbucks to clarify its policies on executive commuting and address the environmental implications, especially as scrutiny grows over corporate sustainability practices

💬 One quote: "A leader needs to be at the heart of a business, not sitting on the beach enjoying the perks of the job," said investment analyst Dan Coatsworth

📈 One stat: Corporate air travel accounts for roughly 15% of global business travel emissions, with the average round-trip transatlantic flight generating about 2 tons of CO2 per passenger, equivalent to the total annual emissions of an average car in the EU

Click for more news covering the latest on corporate governance

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