background image

Six ways to link sustainability and value creation

author image

By illuminem briefings

· 2 min read


illuminem summarizes for you the essential news of the day. Read the full piece on BCG blog or enjoy below:

🗞️ Driving the news: Sustainability and value creation are not inherently at odds, but many companies fail to communicate the financial benefits of their sustainability strategies effectively
High-quality sustainability announcements with a clear business case outperform low-quality ones, as shown by research from BCG, which analyzed investor responses across sectors
Linking sustainability investments to cash flow growth or extended cash flow duration is key to maximizing their value

🔭 The context: BCG’s survey revealed that only 40% of investors felt companies communicated sustainability strategies effectively in 2024, up from 37% in 2019
Effective announcements emphasize tangible goals, funding clarity, third-party verification, and links to value creation
Companies like GM, Schneider Electric, and Heineken demonstrate how aligning sustainability efforts with profitability can yield investor rewards and drive market leadership

🌍 Why it matters for the planet: Sustainability initiatives that align with business value creation can scale solutions for environmental challenges
Examples like Indorama Ventures' recycled PET investments and Heineken's water efficiency efforts show how corporate strategies can address global sustainability issues while creating financial value

⏭️ What's next: Businesses must focus on sustainability investments that enhance cash flow growth, mitigate operational and regulatory risks, and secure long-term advantages
High-quality announcements will remain crucial to gaining investor trust and advancing sustainability at scale

💬 One quote: “Investors disproportionately reward announcements with a clear business case—in particular those that focus on material issues and make the link to value creation.” – Alexis Colombo et al

📈 One stat: Only 18% of sustainability-related announcements in 2022 met high-quality standards, despite the number of announcements doubling compared to 2019

Click for more news covering the latest on corporate sustainability

Did you enjoy this illuminem voice? Support us by sharing this article!
author photo

About the author

illuminem's editorial team - providing you with concise summaries of the most important sustainability news of the day.

Follow us on Linkedin, Twitter​ & Instagram

Other illuminem Voices


Related Posts


You cannot miss it!

Weekly. Free. Your Top 10 Sustainability & Energy Posts.

You can unsubscribe at any time (read our privacy policy)