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illuminem summarises for you the essential news of the day. Read the full piece on Wired or enjoy below:
🗞️ Driving the news: Ferrari has unveiled the Elettrica platform powering its first fully electric vehicle, a four-motor, 1,000+ horsepower EV with a top speed of 192 mph and an industry-leading 122 kWh battery
• The model, which remains unnamed, introduces advanced regenerative braking, torque vectoring, and an innovative sound system designed to recreate “authentic” EV acoustics — marking a new chapter for the iconic Italian marque
🔭 The context: This debut comes at a pivotal moment, as competitors like Lamborghini, Bentley, and Maserati delay or cancel EV projects amid waning demand and regulatory uncertainty
• Ferrari’s cautious but deliberate entry into the EV space contrasts with its long resistance to battery power — echoed by late CEO Sergio Marchionne’s now-reversed stance on electrification
• Developed entirely in-house, the Elettrica signals Ferrari’s ambition to retain control over core components and design, including input from Jony Ive’s LoveFrom design studio
🌍 Why it matters for the planet: Ferrari’s pivot to electric mobility sends a strong signal to the luxury performance sector, long hesitant to adopt EVs due to concerns over emotion, identity, and sound
• With zero-emissions targets looming in key markets, Ferrari’s high-voltage entry demonstrates that sustainability and performance need not be mutually exclusive — potentially reshaping perceptions of electric driving in both consumer and regulatory circles
• However, its price point and exclusivity mean it will have limited short-term impact on emissions at scale
⏭️ What's next: The full model reveal — including design and interior — will take place in early 2026, with production expected shortly after
• Ferrari plans to position the EV not as a supercar but as a new performance flagship, with broader usability than its V12 Purosangue SUV
• Key innovations include independent control of all four wheels, active suspension, and a regenerative braking system capable of 0.68G deceleration
• Investors and industry peers will watch closely to assess whether Ferrari’s late EV entry can redefine luxury electric performance
💬 One quote: “The sound is authentic. It belongs to the components of the powertrain. It’s an instrument, not a ringtone.” — Antonio Palermo, Sound Quality Manager, Ferrari
📈 One stat: The Elettrica’s 122 kWh battery is among the largest in any production EV, enabling 323+ miles of range and charging speeds of up to 350 kW
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