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🗞️ Driving the news: In Oslo, Norway, the first-ever Trash Tech meet-up was launched by startup Sensorita, Norwegian recycling industry Avfall Norge, and accelerator Startuplab
• This event aimed to foster innovation in waste management, addressing challenges in the circular and digital transformation of the waste industry

🔭 The context: With global waste volumes projected to double by 2050 and over 30% of European waste still landfilled, the need for advanced waste management solutions is pressing
• Trash tech" encompasses technologies like smart waste bins, sensor-based systems, and blockchain for recycling processes
• Sensorita, an Oslo-based startup, develops sensors for monitoring waste containers to enhance recycling and waste management efficiency

🌍 Why it matters for the planet: The development and implementation of trash tech is crucial for transitioning from a linear to a circular economy
• This shift is essential for reducing landfill waste, increasing recycling rates, and minimizing the environmental impact of waste
• By integrating technology into waste management, we can achieve more sustainable and efficient practices

⏭️ What's next: The sector shows potential for expansion in Norway and Europe, with plans for larger scale conferences and further collaboration between startups and waste management companies

💬 One quote: “We are not interested in having more trash (to collect), but to be able to have the right resources in order to pass the trash onto the next actor in the waste supply chain,” (Stian Haarvik Halland, Development Director at BIR)

📈 One stat: Over 170 people attended the first Trash Tech event, highlighting the significant interest and potential in this emerging tech sector

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