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The Ford executive who kept score of colleagues’ verbal flubs

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By illuminem briefings

· 2 min read


illuminem summarises for you the essential news of the day. Read the full piece on The Wall Street Journal or enjoy below:

🗞️ Driving the news: Ford Motor executive Mike O’Brien, who recently retired after 32 years, left behind an unusual legacy: a meticulously kept spreadsheet of thousands of verbal gaffes made by colleagues during meetings
These included mixed metaphors and malapropisms such as “too many cooks in the soup” 
His farewell email sharing the compilation amused hundreds of coworkers

🔭 The context: O’Brien began documenting linguistic slip-ups more than a decade ago as a light-hearted way to stay engaged during corporate meetings
He eventually filled six whiteboards with entries, turning it into an internal company tradition
Though informal, the collection became a beloved part of Ford’s workplace culture

🌍 Why it matters for the planet: While this story doesn't directly link to environmental themes, it reflects the human side of corporate culture—an important element when fostering collaboration in companies also addressing ESG priorities
A positive, engaged workplace culture can influence team cohesion and innovation, including in areas like sustainability

⏭️ What's next: O’Brien’s collection may live on as an internal Ford tradition, offering a humorous reminder of the quirks of corporate communication
As Ford accelerates its shift to electric vehicles and sustainability goals, maintaining employee engagement could prove critical
The episode also hints at the value of storytelling in shaping institutional memory

💬 One quote: "Too many cooks in the soup." – one of the many verbal flubs recorded by Mike O’Brien

📈 One stat: O’Brien documented a few thousand verbal violations over more than a decade

See here detailed sustainability performance of companies like Porsche and Ford Motor Company 

Click for more news covering the latest on corporate governance 

 

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