Meet the teens investing in stocks for their future home and retirement


· 3 min read

⭐ Join our community and access the best we offer!
illuminem summarises for you the essential news of the day. Read the full piece on The Wall Street Journal or enjoy below:
🗞️ Driving the news: More U.S. teenagers are investing in the stock market, with some starting as early as age 13 under parental supervision
• Using custodial accounts, teens are buying shares in familiar companies and setting long-term goals such as saving for a first home or retirement
• Parents—many wishing they had begun earlier—are driving the trend, encouraging financial literacy and early exposure to markets
🔭 The context: Accessible trading apps, abundant online financial content and rising interest in personal finance among Gen Z and Gen Alpha have made investing more mainstream
• Custodial accounts allow teens to trade while adults retain legal authority, helping young investors learn risk, diversification and long-term strategy
• They are entering markets at a time of inflation, high borrowing costs and shifting job expectations, shaping a generation that is unusually focused on financial independence
🌍 Why it matters for the planet: Early investors are emerging as a powerful force in sustainable finance
• Teens frequently prioritise climate resilience, clean energy and companies with strong ESG performance, directing capital toward lower-carbon sectors
• Their preferences could accelerate shifts in corporate behaviour, encourage transparency on emissions and help grow green investment funds—linking personal financial habits to wider environmental outcomes
⏭️ What's next: Brokerage firms are expanding youth-oriented education tools, while regulators may reassess protections for minor investors as participation grows
• Schools and parents are expected to introduce stronger personal finance curricula
• As these teens mature into adult investors, their sustainable investment priorities could shape long-term capital flows and influence corporate climate strategies
💬 One quote: “I like to buy stock in companies whose products I use,” said 13-year-old investor Mizu Pope
📈 One stat: Maritime academies aside, teen investing is booming: custodial investing accounts are now used by millions of U.S. households, reflecting rapid adoption across generations
See on illuminem's Data Hub™ the sustainability performance — carbon credit purchases, total emissions, and climate targets of thousands of companies
Click for more news covering the latest on sustainable lifestyle and sustainable finance
Purva Jain

Energy Transition · Energy Management & Efficiency
illuminem briefings

Sustainable Lifestyle · Social Responsibility
illuminem briefings

Pollution · Wellbeing
The Washington Post

Pollution · Wellbeing
The Washington Post

Fashion · Climate Change
The Telegraph

Sport · Climate Change