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How Starbucks’ former CSO won internal support for his climate agenda

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By illuminem briefings

· 2 min read


illuminem summarizes for you the essential news of the day. Read the full piece on Trellis or enjoy below:

🗞️ Driving the news: Michael Kobori, Starbucks' first Chief Sustainability Officer, retired in December after spearheading the company’s climate and sustainability strategy since 2020
• His approach focused on integrating sustainability into the company culture by building relationships, emphasizing business benefits, and persistently advocating for change
• Under his leadership, Starbucks pursued a 50% reduction in emissions, water use, and waste by 2030

🔭 The context: Starbucks’ sustainability progress has been mixed—absolute emissions increased by 8% since 2019, though emissions per dollar of revenue dropped by 20%
• The company has reduced water withdrawals by 9%, but landfill waste increased by 13%, highlighting ongoing challenges
• Kobori championed initiatives like reusable cups in mobile and drive-through orders, transforming resistance into long-term strategy shifts

🌍 Why it matters for the planet: Starbucks’ efforts demonstrate the complexities of corporate sustainability, where ambitious goals often clash with operational realities
• Kobori’s tenure highlights how persistent advocacy and business alignment can drive meaningful change in major corporations
• His work underscores the importance of embedding sustainability into core business functions rather than treating it as an add-on

⏭️ What's next: With Kobori’s departure, Starbucks must continue integrating sustainability into its strategy while facing external pressures, including political pushback against ESG initiatives
• His focus on mentorship suggests a growing need to cultivate the next generation of sustainability leaders
• The long-term success of Starbucks' climate agenda will depend on whether sustainability remains a corporate priority beyond individual leadership

💬 One quote: “We changed the mindset of leaders in the company from thinking that sustainability was a project here, a project there, to believing in the vision that this could be a more sustainable company.” — Michael Kobori, former CSO of Starbucks

📈 One stat: 16% of Starbucks’ 38,587 cafes have been classified as “Greener Stores,” meeting rigorous sustainability standards

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