background image

How a ‘turn it off’ approach to energy conservation could benefit Canada, and the planet

author image

By illuminem briefings 🌎

· 2 min read


illuminem summarizes for you the essential news of the day. Read the full piece on The Conversation or enjoy below:

🗞️ Driving the news: During a record cold in Alberta on January 13, 2024, residents were asked via emergency alerts to reduce electricity use. This resulted in a significant decrease in power grid demand, avoiding the need for rolling blackouts
The event highlighted the potential for reducing energy consumption as a key strategy in addressing climate change.

🔭 The context: The emergency in Alberta underscores a shift in climate change communication, from focusing on changing energy types to reducing overall consumption
This approach challenges the current consumer-centric economic model and aligns with global trends of increasing temperatures and extreme weather events.

🌍 Why it matters for the planet: The successful response in Alberta demonstrates that conscious reduction in energy consumption can have immediate positive effects on the environment
This suggests a potential paradigm shift towards sustainability by prioritizing reduced consumption over increased energy production.

⏭️ What's next: The discussion around energy consumption is evolving to include the importance of consuming less rather than just switching energy sources. This could lead to significant changes in individual behaviors, industry practices, and governmental policies focused on sustainability and reducing the ecological footprint.

💬 One quote: "We cannot consume our way out of this crisis. We must consume less, and Albertans proved that this is not only possible but can even be a positive experience." - Article Author

📈 One stat: Within minutes of the emergency alert, demand on Alberta’s power grid decreased by 150 megawatts, with Alberta producing around 16,330 megawatts of electricity annually.

Click for more news covering the latest on energy

Did you enjoy this illuminem voice? Support us by sharing this article!
author photo

About the author

illuminem's editorial team - providing you with concise summaries of the most important sustainability news of the day.

Follow us on Linkedin, Twitter​ & Instagram

Other illuminem Voices


Related Posts


You cannot miss it!

Weekly. Free. Your Top 10 Sustainability & Energy Posts.

You can unsubscribe at any time (read our privacy policy)