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HBO and CNN owner to split streaming and cable businesses

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By illuminem briefings

· 3 min read


illuminem summarises for you the essential news of the day. Read the full piece on the BBC News or enjoy below:

🗞️ Driving the news: Warner Bros Discovery, owner of HBO Max and CNN, will split into two separate companies by mid-2026, dividing its streaming and studio assets from its cable television networks
• The restructuring aims to sharpen strategic focus as streaming audiences grow while traditional cable viewership declines

🔭 The context: The media giant was formed in 2022 through the merger of WarnerMedia and Discovery Inc., combining legacy cable brands with newer streaming platforms
• While shows like Succession and The Last of Us have boosted HBO Max, CNN and other cable channels have faced declining ratings and layoffs, prompting the need for structural change
• A similar move is underway at Comcast (see sustainability performance), separating NBCUniversal’s cable and streaming operations

🌍 Why it matters for the planet: While not a climate-focused development, this strategic shift reflects broader trends in digital transformation and media consumption that have implications for sustainability
• Streaming platforms, though more efficient than traditional broadcast in some respects, carry growing environmental impacts due to data center energy use
• As demand surges, media companies will face increased pressure to decarbonize their digital infrastructure

⏭️ What's next: The new Streaming & Studios division, led by CEO David Zaslav, will house HBO Max and Warner Bros’ film units, while the Global Networks company — overseeing CNN, Discovery, and TNT Sports — will be led by CFO Gunnar Wiedenfels
• The split aims to enhance investor clarity and operational agility, though the stock fell 3% on announcement
• Analysts anticipate further restructurings across the sector as content firms adapt to rapid technological shifts and investor expectations

💬 One quote: "We are empowering these iconic brands with the sharper focus and strategic flexibility they need to compete most effectively in today's evolving media landscape." — David Zaslav, CEO, Warner Bros Discovery

📈 One stat: Warner Bros Discovery’s streaming platforms ended Q1 2025 with over 122 million subscribers, compared to CNN’s average primetime viewership of 558,000 — a 6% year-over-year drop.

See on illuminem's Data Hub™ the sustainability performance of Warner Bros Discovery and its peers Comcast, Paramount Global, and Netflix

Click for more news covering the latest on corporate governance

 
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illuminem's editorial team, providing you with concise summaries of the most important sustainability news of the day. Follow us on Linkedin, Twitter​ & Instagram

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